Start A Fire Helps You Take Credit When You Turn Stories Into Viral Hits

Oren Barzilai, co-founder and CEO of Israeli startup Start A Fire, presented a more-or-less analogous situation to me. He said that when someone who has tens of thousands of Twitter followers, they may “generate huge value” for the publisher when they share a story. Yet even if their tweet or Facebook post helps the piece go viral, “no one will ever know.”

Start A Fire allows you to share custom links on social media and in your email newsletters. Then as that link gets passed around, a badge reading “Shared by YOUR NAME HERE” stays with it — so if you’re the original sharer who turned something into a viral hit, a lot more people will know.

http://techcrunch.com/2015/09/14/start-a-fire-launch/