torsdag 16 mars 2017

China’s e-commerce sector set for rapid growth as consumers go online for daily essentials

The market for so-called fast moving consumer goods (FMCG) is so large that it will support high sales growth for both Alibaba and JD.com as they take business away from offline  stores in the coming years, according to a report published by Goldman Sachs.
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FMCG accounts for 37 per cent of all retail spending in the mainland, and the market is expected to expand by an average of 6 per cent annually before reaching US$2 trillion in 2020.
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Fresh food has presented a challenge to online retailers globally, due to the high costs of cold-chain delivery and the low shipping fee consumers are prepared to pay.
Amazon rolled out its food delivery offering, AmazonFresh, in the US in 2007 but the 24-hour delivery service is still only available in a few cities after 10 years of testing.
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In China, just 2 per cent of fresh food is purchased online.
http://www.scmp.com/business/companies/article/2079085/chinas-e-commerce-sector-set-rapid-growth-consumers-go-online


tisdag 14 mars 2017

Inside Ericsson's plans to get in on the adtech game

Ericsson turned heads this year at Mobile World Congress when the company, more commonly associated with telecoms network technology, lifted the lid on its plans to help telcos scale their first party data, and get in on the advertising game.
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However, what the telecoms provider now plans to roll out is an ad network that will pool premium inventory where advertisers can target their desired audiences based on participating telcos’ customer data.
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Advertisers often bemoan the lack of accurate data to help them with targeting consumers on their mobile devices, that is outside of the walled garden ecosystems of Facebook and Google, aka ‘the duopoly’, whose logged-in audiece data and respective device graphs the default method of doing so in the industry.
http://www.thedrum.com/news/2017/03/13/inside-ericssons-plans-get-the-adtech-game

lördag 11 mars 2017

New York claims to be the center of the music industry universe

New York outsells Los Angeles and London when it comes to ticket sales and employs more people in the music business, according to the Mayor’s Office of Media and Entertainment, which released details of its first major economic impact study on the music industry on Wednesday.
The city supports 60,000 music-related jobs, pays $5 billion in wages and that it results in $21 billion in economic output, according to the report, which was conducted by Boston Consulting Group.
 The report suggests that New York venues sold more tickets than any other major Western city. New York venues sold some 5.4 million concert tickets, versus London on 4.2 million and 1.7 million in Los Angeles, the study finds.

How Direct-to-Consumer Brands Are Disrupting the Global Eyewear Business

The market for fashion eyewear has long been dominated by a handful of licensing giants. But in recent years, a wave of direct-to-consumer brands like Izipizi in France, Warby Parker in the US and Gentle Monster in South Korea have won legions of fans with fashionable frames at low prices.
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The global eyewear market — which includes frames, contact lenses and sunglasses — is expected to reach $136 billion by 2021, with direct-to-consumer accounting for $2.8 billion of this, up 8 percent from 2016, according to data from Euromonitor.
https://www.businessoffashion.com/articles/intelligence/how-direct-to-consumer-brands-are-disrupting-the-global-eyewear-business


Instagram Search Engine getting a Brand New Feature

Mulpix is a website created to help people complete a more detailed search to find the picture, hashtag, or persons they are looking for from Instagram. 
https://www.prbuzz.com/technology/411346-instagram-search-engine-getting-a-brand-new-feature.html
https://mulpix.com
https://mulpix.com/instagram/victoria_tornegren.html

Google is poised to do the 'unthinkable' and overtake Microsoft to become the #1 platform for getting online

Google is poised to hit a major milestone.
Its mobile operating system (OS), Android, is on the edge of overtaking Microsoft's Windows to become the number one operating system when it comes to using the internet worldwide.
Today, Windows has 38.6% marketshare for internet usage, while Google hovers just below, at 37.4%. As recently as January 2012, Windows had 82% of global internet usage, versus Android's paltry 2.2%.

onsdag 8 mars 2017

How LIKEtoKNOW.it turned a screenshot into a shopper's heaven

LIKEtoKNOW.it, a social shopping service that links influencers' Instagrams with ready-to-shop links.
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When users screenshot influencer-created pics on social media and across the mobile web, the app will send a push notification to their phone with all of the shopable links in one place — no matter what platform or site the screenshot comes from.
http://www.businessinsider.com/liketoknowit-app-launch-screenshot-instagram-online-shopping-2017-3?r=US&IR=T&IR=T


Alibaba, Baidu, Tencent dominate China’s red-hot digital advertising market

New York-listed Alibaba, which owns the Post, is expected to draw almost one-third of total digital ad spending in China this year – a figure eMarketer estimated as equivalent to US$16 billion, up from US$11.9 billion last year.
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Chinese online search titan Baidu’s digital advertising revenue this year is estimated to hit US$9.4 billion, with mobile advertising making up US$6.4 billion of that amount, according to eMarketer.
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Tencent, China’s largest online games and social network operator, is predicted to record US$6 billion in digital advertising revenue this year, lifted by US$4.9 billion in mobile advertising revenue.
http://www.scmp.com/tech/china-tech/article/2076802/alibaba-baidu-tencent-dominate-chinas-red-hot-digital-advertising


Inside Accenture’s plans for agency dominance

Accenture Interactive, the agency inside consulting giant Accenture, is on a growth tear, snapping up agencies and opening offices. AI has grown double digits in the last year — it has over 13,000 employees globally and has increased both capabilities and where it has offices. The agency claims upwards of $3 billion in global revenue and to be the fastest-growing sector inside Accenture.  The majority of its clients are also clients of parent Accenture.https://digiday.com/marketing/inside-accenture-interactives-plans-agency-dominance/

måndag 6 mars 2017

Om du tjänar pengar på mitt innehåll så kanske du borde betala mig

Det finns inom journalistiken något som kallas för en rewrite. Det betyder helt enkelt att en tidning tar en artikel från en annan tidning, skriver om den lite, och sedan publicerar den som en egen artikel med en hänvisning av typen "Det rapporterar Di Digital".
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 Orsaken till att det här förfarandet är helt lagligt, och att det kommer att hända i framtiden, är att yttrandefriheten trumfar upphovsrätten. Det måste vara tillåtet för ett medieföretag att låna nyheter från konkurrenter – eftersom ett statligt förbud mot det förfarandet skulle angränsa till censur.
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 Automatisering av rerajts. Det blir allt enklare att aggregera innehåll från andra sajter och presentera det i en egen nyhetstjänst, och skapa intäkter genom annonser i den tjänsten trots att man själv inte skapar någon originaljournalistik. Schibsted-ägda Omni har tagit fram en utmärkt tjänst som, med en hel del mänskligt redaktörskap som tillägg, gör ungefär det
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Föreställ er nu följande scenario, exempelvis tio år in i framtiden: Så fort Dagens Nyheter publicerar en ny artikel på sin betaltjänst – så gör en journalistrobot på Omni automatiskt en rewrite av textendaktörskap som tillägg, gör ungefär det.




fredag 3 mars 2017

OpenSignal’s new network speed-testing app tells you what the numbers actually mean

Crowdsourced network coverage mapping service OpenSignal has launched a new standalone app that not only reveals your mobile and Wi-Fi internet speeds, but provides context on what the numbers actually mean.
Launched this week in beta for Android users, Meteor enters a pretty crowded space — it’s fair to say that there is no shortage of speed-testing apps. But what OpenSignal is striving for here is a colorful, user-friendly experience that moves beyond simply showing you numbers to tell you what those little “Mbps” metrics can get you in terms of services.





http://venturebeat.com/2017/03/02/opensignal-launches-meteor-internet-speed-test-grade-tool/
https://play.google.com/store/apps/details?id=meteor.test.and.grade.internet.connection.speed 
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