måndag 26 oktober 2015

YouTube Has 4 Times As Many Ad-Supported Channels As It Did a Year Ago

Over the past year the number of ad-supported channels on YouTube has surged by 471%, from 146,755 to 837,738 in the U.S. Meanwhile, the top 1,000 YouTube channels grew their subscriber bases by over 37% and their monthly views by 44%, OpenSlate found.
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Naturally, OpenSlate, which provides software and tools designed to help advertisers sift through the vastness of YouTube and find particular audiences (like women between ages 18 and 34) and particularly influential creators, says it can help solve the YouTube fragmentation issue.  
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Zefr--which just released its own YouTube ad-buying suite of tools.
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Interestingly, there are 144 YouTube channels with over 1 million subscribers, while there are more than 5 million channels with less than a thousand subscribers.
http://www.wsj.com/articles/youtube-has-4-times-as-many-ad-supported-channels-as-it-did-a-year-ago-1445508001 
https://www.openslatedata.com/ 
http://zefr.com/ 

 

 

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