Like the mechanical watch, the fountain pen has survived by pulling a
neat trick: transforming its obsolescence into an aura of indulgent
luxury.
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According to market-research firm Euromonitor, global fountain pen
retail sales were up 2.1 percent in 2016 from a year earlier, reaching
$1.046 billion.
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“The relevance that fountain pens and handwriting had is diminished,” says Nicky Pessaroff, editor-in-chief of Pen World magazine. “It’s become more of a lifestyle choice and an identity choice. It’s a throwback and a cultural comment.”
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