Top 7 Psychological Triggers That Convert Leads to Customers

Trigger #1. Pain Avoidance

Trigger #2. Pleasure Attainment

Trigger #3. The Power of “New”

Trigger #4. The Need to Know Why

Trigger #5. Social proof

Trigger #6. The Desire to Belong

Trigger #7. The Fear of Missing Out

http://www.business2community.com/inbound-marketing/top-7-psychological-triggers-convert-leads-customers-01414941#stxGdpcTyMCWVMmX.97

https://en.wikipedia.org/wiki/Social_proof