måndag 16 maj 2016
The mobile-ad world sucks, and Vungle’s chief wants to make it better
Roughly half of Vungle’s business is in games. Vungle’s video ad technology is used in apps that generate billions of views a month.
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Vungle started in 2012, and it competes with rivals like AdColony, Yahoo’s Flurry, Unity Technologies, and Supersonic.
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We’re very in-app mobile focused. We’re always compared to the online-ad tech companies. Their economics are different. Their scale potential is different. Their technology profile is very different.
http://venturebeat.com/2016/05/15/the-mobile-ad-world-sucks-and-vungle-chief-wants-to-make-it-better/
http://vungle.com
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