Top-Spending Travel Brands for U.S. TV Advertising So Far This Year

Spending for the top 10 travel brands on U.S. national TV advertising increased about 33 percent year-over-year for January to March, with the top 10 spenders in 2016 spending a total $238.7 million compared to the $178.6 million the top 10 spenders shelled out last year, according to estimated spending data from iSpot.tv.

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Within the top 10 brands for ad spending, Southwest was the only airline. There were four online travel agencies — Trivago.com, Expedia.com, Hotels.com and Priceline.com. (Trivago, Expedia.com and Hotels.com are all Expedia Inc. brands.)
Royal Caribbean was the only cruise line ($23.8 million) and Enterprise ($23.5 million), Universal Orlando Resort ($22.4 million), Disney Parks and Resorts ($21.3 million) and Texas Tourism ($14.8 million) were also in the top 10.
https://skift.com/2016/05/09/top-spending-travel-brands-for-u-s-tv-advertising-so-far-this-year/