Report: Digital To Top $1 Billion As Ad Spending Surges In ’16

The 2016 presidential election will see a 20 percent increase in ad spending with digital breaking $1 billion for the first time, according to a report by Borrell Associates, a firm that tracks ad spending.
That increase is projected to bring the total spent in the 2015-16 cycle to $11.4 billion by the time votes are counted.
http://www.campaignsandelections.com/campaign-insider/2514/report-digital-to-top-1-billion-as-ad-spending-surges-in-16