Collab aims to fill Vine's data void for creators, brands
Vine might be one of the top social video platforms, but unlike YouTube
or Facebook, it doesn’t provide an internal analytics dashboard for
creators and advertisers to track performance. It’s a void that digital
studio Collab, which makes money connecting brands with Vine stars, has
tried to fill with Rankzoo, a site that ranked the top stars on the
six-second video platform.
--
Social video analytics firm Tubular Labs provides monthly data on Vine,
but outside of that, most advertisers actually have to go to Twitter to
get a sense of how their Vine campaign has performed.
Inga kommentarer:
Skicka en kommentar