5 Steps That Can Light Up Your Marketing Efforts

With roughly 27.9 million small businesses in the United States and many more mid-sized companies, having a good digital marketing plan is crucial for standing out.  
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In fact, a recent survey by CB Insights found that 17% of startups fail because of poor marketing; many of these startups actually had a fine product and an otherwise decent jumping-off point. 
http://readwrite.com/2015/11/11/marketing-campaign-5-tips