With $1M In Funding, VC Database CB Insights Launches A Data Tool For Salespeople
CB Insights is already crawling millions of news articles to pick up on funding and acquisition news. So the CB Sales algorithm looks to see which companies are frequently referenced together in the press, along with a handful of more obvious factors, like company size, funding, and industry, to determine similarity. These results are scored, ranked, and integrated into Salesforce, so salespeople see a list of prioritized leads and a complete profile for each one.If a company on this list raises a big round of funding or posts a bunch of jobs on LinkedIn, the platform will notify the sales team and re-score that company accordingly.
http://techcrunch.com/2015/08/24/with-1m-in-funding-vc-database-cb-insights-launches-a-data-tool-for-salespeople/
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