Retailers this holiday season have been aggressively trumpeting
“click-and-collect” shopping, a relatively new hybrid of digital and
old-school buying that allows time-starved customers to place an order
online and pick it up within hours at a counter in a store.
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Click-and-collect appeals to what’s known in the industry as an
“omnichannel shopper,” one who bounces between in-store and online
shopping. Retailers are especially hungry to lure these kinds of
customers, because research shows they spend more money than those who
shop just in stores. According to a survey by Deloitte, omnichannel
shoppers were poised to spend about 75 percent more than store-only
shoppers this season on gifts, entertaining and other purchases.
As the occasion of Christmas is not so far hence the companies such as Walmart, Amazon, Sears, Kohl’s etc. are red to attract more and more customers with the offers and discounts. Yes, the offers and discounts are back again.
SvaraRaderaAfter Chirstmas Online Sale