Google Announces AdWords Customer Match Targeting
Customer Match allows advertisers to now create and target a custom user audience simply by uploading a list of email addresses.
Google also announced that advertisers can upload these audiences and generate Similar Audiences to reach users with similar demographics and online behavior as the customers in their existing audiences.
Google also announced that advertisers can upload these audiences and generate Similar Audiences to reach users with similar demographics and online behavior as the customers in their existing audiences.
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