How To Win Customers And Influence Them
Document Your Startup Journey
Many startup founders have gone “fully transparent,” which means sharing
traditionally undisclosed information such as salaries, monthly revenue
rate (MRR), customer churn rate, employee acquisition and attrition,
and so on.
--
Buffer, the social media scheduling app, is one of the most well-known
companies practicing radical transparency (also called full or extreme
transparency). On its Open blog, team members discuss everything from their favorite apps to how much equity a customer service representative gets.
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For another example of a full transparency, check out Groove’s blog.
Alternatively, you could join the Bare Metrics
Open Startups Movement. So far, 13 companies (including ghost and
Hubstaff) have committed to sharing their MRR (monthly revenue rate) and
number of customers on the Bare Metrics dashboard.
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