torsdag 12 november 2015

Want TV-Level Ad Reach? The Solution Isn't Facebook or YouTube. It's Both

 The shift of ad dollars from TV to online video has been largely impeded by one factor: reach. Until now.
  
The coupling of YouTube's intent-driven user behavior with Facebook's "Super Bowl-sized" daily reach presents the largest threat to TV to date.
http://www.adweek.com/news/advertising-branding/want-tv-level-ad-reach-solution-isnt-facebook-or-youtube-its-both-168066

Upplagd av kl.
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1 kommentar:

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