The World's Most Influential CMOs 2015
For the fourth consecutive year, Phil Schiller, senior VP-worldwide
marketing at Apple, tops a ranking of fellow chief marketers for
something he has in spades: influence. That’s according to the latest
Forbes/ScribbleLive World’s 50 Most Influential CMOs Study.
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As CMOs increasingly assume responsibility for driving not just brand
but business growth, they are gaining influence inside company walls, in
the C-suite and in the boardroom.
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