The developers of a new mobile app from the UK, called Twizoo, say they have found a way of weeding out fake, paid-for and out-of-date reviews.
The
start-up, which is concentrating on restaurants initially, scrapes
comments from Twitter, then collects and analyses them to provide what
it claims is a more reliable stream of review data.
Twizoo co-founder and algorithm writer Madeline Parra is clearly chasing industry leader, Yelp.
--
"Twizoo expects users to have a full social media profile, tweeting about
lots of different stuff, so it's a lot harder for a fake review to get
through to us."
--
Tweets that come from a brand new Twitter account are automatically
discarded and several tweets coming in at the same time about one
particular restaurant are also considered suspicious.
http://www.bbc.com/news/business-35687357
https://www.twizoo.com/
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